May 13th, 2009 @ 12:54 pm
(Episode 243: 11min 52) What is a personal brand and do you need one? Today on BTalk Australia Phil Dobbie talks to Gill Kelly, who is a Master Personal Branding Strategist and director of CareerEdge.com.au. She says understanding what your brand is will help you to promote yourself effectively. So, how do you determine what your brand is and, once you’ve got it, what do you do with it?
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Phil Dobbie
Phil Dobbie has a wealth of radio and business experience. He started his career in commercial radio in the UK and, since coming to Australia in 1991, has held senior marketing and management roles with Telstra, OzEmail, the British Tourist Authority and other telecommunications, media, travel and advertising businesses. In BTalk Australia he provides a lively and insightful view on business issues, adding his blend of irony and humour to the discussions. more »
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