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Content is Still King | BTalk Australia

January 6th, 2009 @ 11:33 am

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Categories: BTalk Australia, Podcasts

Tags: Blog, Web 2.0, Blogging, Podcasts, Channel Management, Strategy, Internet, Marketing, Management, Phil Dobbie

(7min 26) Successful web sites are rich in timely, relevant content. Today, as part of web-week on BTalk Australia, we look at what types of content you can create, from blogs to online self-help.

To discuss content on your site Phil Dobbie talks to a range of online experts:
- Christien Corns from law firm Middletons
- Simon Van Wyck, a founding partner of Hothouse Interactive
- Laurel Papworth, an expert in social network strategies
- Brett Waters, the Australian MD for RightNow

Add comments in the Talkback section at the end of this post.

Hear these interviews in full in previous editions of BTalk Australia:
Corporate Blogs and the Law | BTalk Australia
Open Yourself Up to Web 2.0 | BTalk Australia
Marketing Through Online Social Networks | BTalk Australia
Get Customers to Help Themselves | BTalk Australia

View all BTalk Australia podcasts here

Subscribe to BTalk Australia on iTunes.

 

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Blogger Profiles

  • Blogger Thumbnail Phil Dobbie Phil Dobbie has a wealth of radio and business experience. He started his career in commercial radio in the UK and, since coming to Australia in 1991, has held senior marketing and management roles with Telstra, OzEmail, the British Tourist Authority and other telecommunications, media, travel and advertising businesses. In BTalk Australia he provides a lively and insightful view on business issues, adding his blend of irony and humour to the discussions. more »

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