The Web world is littered with Search Engine Optimisation (SEO) companies offering to “optimise” your website so you rank higher in search listings. Whilst most offer an excellent service for customers there are some that will try and beat the sarch engines at their own game. In this edition of BTalk Australia Phil Dobbie speaks to Google’s Adam Lasnik who explains how the tricks these companies use can do more harm than good. He also provides tips on what you can do yourself to lift your website’s ranking.
Click on “Play” above to hear the podcast.
Add your thoughts and comments by clicking “Participate” at the bottom of this post.
See also: Get Your Website Right
